Requierements: 

• University Bachelor’s degree in Marketing, International Relations or related fields.

• Experience in marketing and event marketing experience is a plus

• Minimum 4 - 7 years’ experience in marketing with preferably in B2B companies, media/publishing or event industries

• Strong oral and written communication skills with proven ability to influence 

• Independent self-starter with the ability to juggle multiple projects and initiatives

• Fluent in English

• Proficiency in Microsoft Office applications; Word, Excel and PowerPoint

• Passion for all things marketing and event industry.

• Track record of taking ownership and driving results

• Demonstrated ability to perform well in a highly dynamic, geographically diverse, and rapidly changing environment

• Ability to work independently and as a team with a positive attitude

• Excellent organization skills, ability to juggle and prioritize multiple projects, and attention to detail

• Marketing analytics experience is a plus

• Some travel required

• Demonstrated ability to work under deadlines

• Multi task oriented

• Continuously learning while also improving the quality of the events

• This position reports directly to Marketing Director

Responsibilities:

• Responsible of 360 degree marketing activities of the responsible events in Turkey and abroad.

• To have marketing, brand positioning responsibility for the responsible events of her / him

• Creating marketing materials with Marcom and Corporate Communication team that communicate product features, and developing the marketing tools and campaigns to attract new visitors as well as exhibitors

• Responsible for developing the go-to-market plans to drive exhibitor revenue and attendee registration for new shows.

• Develop brand awareness campaigns and database growth campaigns in key areas of focus and industries.

• Creative, result and task oriented and dedicated to continually testing, measuring, learning and evolving the responsible events. 

• Passionate about event marketing, a self-starter and have strong interpersonal, project management, and analytical skills. 

• Collaborate with sales and other departments.

• Special tasks and projects include researching and evangelizing marketing best practices.

• Coordinating special events, creating and maintaining marketing guides, and creating content for email marketing and other channels of the responsible events.

• Collaborate with marketing and sales teams with special direct marketing projects

• Research new programmes, vendors, trends about the responsible events

• Some knowledge of traditional forms of direct marketing as well as online marketing channels such as email marketing, and social media marketing